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Marketing SpecialistNew York, United States

Marketing Specialist

New York | United States

We have an exciting opportunity to join ClassPass' Digital Marketing team available for an up-and-coming digital marketer. We're looking for someone who thrives in a fast paced environment, loves all things marketing, is detail oriented, and fast on their feet. This will be a hands on role working along our performance marketing team.

About ClassPass

ClassPass is transforming the $10B fitness industry by connecting people to over 1M studio fitness classes and inspiring them to live more actively. Founded in 2013, we've built the world's leading fitness membership through deep investments in cutting-edge, proprietary technology, a global brand and an unparalleled community. We're revolutionizing fitness, and even after being recognized as one of Forbes' Next Billion-Dollar Startups, we believe we're just getting started.


  • Assist the Performance Marketing channel owners in scaling campaigns and growing the business.

  • Support landing page creation and key marketing launches/promotions

  • Build campaigns in Nanigans and Adwords, support campaign management

  • Managing ad tags in GDN, and monitor overall data integrity

  • Correspond with our vendors, supporting channel owners in vendor management

  • Conduct QA of all Campaigns, flagging any risks to key launches

  • Create tactical campaigns reaching ClassPass' consumer lifecycle at various touch points

  • Monitor campaign budgets and report out to key stakeholders on top level channel metrics


  • 3+ years of digital marketing experience

  • Out-of-the-box thinker that takes pride in problem-solving

  • General understanding of Paid Channels, SEM and Paid Social in particular

  • Experience in the paid marketing field, preferably with ad trafficking, campaign setup, or report pulling

  • Incredible attention to detail

  • Ability to juggle multiple projects at once with ease

  • Lover of Analytics, preferably fluent with Google Analytics or another platform

  • Familiarity with 3rd Party Bidding Tools, or FB and Adwords Bidding Platforms

ClassPass Company Culture

Our growing team (now over 200 strong!) is a passionate, hard-working bunch that believes in having a real impact on our customers' lives. We take work - and working out - seriously. The attire of choice is athleisure and you'll often see ClassPassers buddying up to take a class. We're as inspired by the 35M reservations made to date as we are by the life-changing stories we receive from our members and studios, which is why we work together every day to innovate and create new ways we can make the world a more active place. Join us!

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