People, Person, Computer, Electronics, LCD Screen, Laptop, Pc

Webroot

Marketing SpecialistDublin, County Dublin, Ireland

Marketing Specialist

Dublin | County Dublin | Ireland

The Marketing Specialist - EMEA, will work within a team of marketers responsible for

integrated B2B marketing programs in key markets.

This role will report to the Director of Marketing (EMEA & APAC) and collaborate with sales andvarious marketing departments at Webroot.

The ideal candidate for this role has experience in developing programs and working with partners across multiple countries.

We are seeking a marketer with experience in executing globally consistent programs with proven results in market awareness, customer acquisition, and revenue impact.

Responsibilities
  • Own and execute a wide variety of programs such as email, webinars, online marketing, direct mail etc
  • Own goals for leads, pipeline, and revenue and work directly with sales teams to facilitate lead conversion and close
  • Develop partner marketing programs
  • Drive partner enablement with support from Sales
  • Analyze market needs and opportunities to generate new program ideas.
  • Partner with corporate marketing counterparts to leverage and localize corporate content where applicable to EMEA goals

Requirements
  • Bachelor's degree
  • 5 years experience in B2B Software marketing
  • Fluency in English is essential, 2 nd language a plus but not a requirement
  • Past involvement with pan-regional marketing plans, budgets and program results
  • Demonstrated results across partner marketing and demand generation
  • Creative thinker and comfortable adding new ideas
  • Strong analytics, focused on developing results-driven campaigns
  • Understand processes for lead generation as well as ongoing nurturing strategies
  • Working knowledge of key marketing technologies (e.g., marketing automation,
  • SEM, CRM, blog)
  • Self-motivated, organized, and a strategic thinker
  • Excellent written and verbal communication skills

Availability to travel internationally when required

At Webroot, we do more than secure our customers' personal computers, mobile devices and networks. We also nurture our employees' most critical assets - their talents, experience, and career aspirations. Webroot has the energy of a start-up with the strength and stability of an Internet security market leader. We foster the innovative culture you'd expect of a company that's making a statement. Webroot is a company in which you can invest yourself fully, knowing that you're not only protecting our customers around the world, but also that your talents and innovation will be recognized and rewarded. We encourage you to learn more about us and explore our job openings. Secure your future. Ensure the same for your career. Principals only - no third parties, please. Webroot Inc. is an Equal Opportunity Employer.

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