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Marketing CoordinatorAustin, Texas, United States

TrustRadius

Marketing Coordinator

Austin | Texas | United States

TrustRadius (www.trustradius.com) is changing how business software is bought and sold. We're looking for a smart and energetic Marketing Coordinator to join our growing team.
In this position you'll manage TrustRadius' Event program, providing planning, logistics, and execution. You'll manage owned events (executive dinners in key metros and TrustTalks at customer sites), executive speaking, and sponsored/partner events. You'll own the event plan, manage the event budget, and lead event execution on the ground.
You'll also be involved in initiatives across the marketing team, making this a great opportunity to develop a broad array of skills and lay the foundation for a marketing career. You'll be a generalist with a unique opportunity to be involved across the team so that you can decide where you want to specialize. That will start with assisting the Senior Manager, Demand Generation on pre-event promotion and post-event follow-up, but there will be many other opportunities to step up and learn.

Sound like a lot? It is...but you won't be in it alone. You'll work with a marketing team that punches above its weight class, a company that believes in the mission, and a leadership team with a track record of growing companies from zero to IPO. We are driven and competitive, but believe in work-life balance. We are passionate about our mission and committed to our success, but not at the sacrifice of health and family. We are well-funded but frugal, and test and invest in everything we do.

Key Responsibilities
  • Own the Events calendar for TrustRadius marketing.
  • Plan and execute an owned event series (Executive dinners and TrustTalks) focused on driving thought leadership and sales opportunities with enterprise prospects in key metros.
  • Identify, pitch for, and secure executive speaking opportunities that reach our target prospects and customers.
  • Take the lead on preparing executive presentations.
  • Manage sponsored and partner events and tradeshows.
  • Track and report on event marketing KPIs: customers and prospects reached, pipeline generated, sales closed.

Required Qualifications
  • One year marketing experience or more.
  • Ability to travel frequently (25-40%).
  • Persuasive writing skills (event briefs and campaigns, speaking abstracts, etc).
  • Ability to create compelling presentations, in collaboration with the executive team.
  • You'll have the professional presence and maturity that will allow you to lead cross-functional (Sales, Marketing, Executive) event execution.
  • You may not have used them, but you're unafraid of tools including Marketo, Google Analytics, Wordpress, Salesforce, Chorus, and more

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