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Branded Content StrategistPhiladelphia, Pennsylvania, United States

Branded Content Strategist

Philadelphia | Pennsylvania | United States

Job Description
A list of detailed responsibilities is below. This list is meant to be as comprehensive as possible at a general level, but is not all inclusive of the tasks an Editor may be asked to perform.

Client Onboarding

Facilitate discovery sessions with clients to understand their goals, guidelines and resources related to their editorial efforts
Help run editorial kickoffs with clients to prepare them to effectively curate licensed content and manage original content creation through our software
Develop strong recommendations and editorial best practices for new clients throughout the program

Original Content Management

Facilitate writer pitch process and help with ideation based on client's calendar and industry events
Regularly ideate visual formats, such as infographics, motion graphics, quizzes, interactives, videos and podcasts
Edit original content for quality and clarity
Project manage content production

Licensed Content Management

Utilize subject knowledge and editorial insight to choose a proper mix of content that meets brand and audience needs
Proactively monitor the performance of a client's mix of licensed sources and regularly communicate performance
Review the ongoing curation efforts of freelance network, providing feedback and approval of articles

2 - 4 years experience editing and/or writing technology content
Experience in content or news ideation and production for either a news organization or a brand
Strong understanding of evolving digital marketing space
Familiarity with monitoring and reacting to web analytics
Understanding of tone and voice and ability to adapt to a client's specific tone (e.g. What makes a Gawker story different from a Washington Post story?)
Ability to communicate well with all different types of people, keep a positive attitude and always have the client's best interests in mind
Additional Information

What we can offer you!

Best in class compensation plans
Great benefits, including medical, vision and dental
Generous vacation policy
Huge variety of snacks and drinks, catered lunches and happy hours
Training and career development
Please let us know why you are interested in this position by including a cover letter with your application.

All your information will be kept confidential according to EEO guidelines.

Please, no third-party resumes for this role. Candidates submitted by agencies will not be reviewed.

Company Description

NewsCred is the world's leading content marketing platform. We're powering marketing technology for the future - helping brands transform the way they connect with people, build brand love and win more customers. We enable top brands such as Pepsi, Pfizer, Dell, Diageo and Spotify to create amazing content experiences with simplicity, speed and global scale.

NewsCred's Content Marketing Cloud software provides the easiest end-to-end solution for content planning, creation, publishing and analytics. In one place, brands gain unprecedented access to the world's largest content marketplace, including licensed content from over 5,000 publishers and original content from our award-winning journalist network.

Every day, across three offices, more than 180 brilliant people come to work at NewsCred, and commit their talents, passions, time and energy to shape the future of an industry. We love working with incredibly talented people. We love helping our clients win. We love inventing new products. We love being trailblazers in a new category. And we are proud of the fact that each year we pay millions of dollars to help inspire and employ the next generation of great journalists, artists, and creators.

We're not making small changes; we're building technology to completely rethink how people create, consume, and share their stories with the world.

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