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Widmer Brewing and Lyft introduce Closing Time IPA

Just in time for the Halloween festivities, we’ve teamed up with Widmer Brothers Brewing to debut ‘Closing Time IPA,’ a limited-release, canned beer complete with a Lyft discount code, available in select Portland bars starting this weekend. Each can of Closing Time IPA will include a unique Lyft promo code printed directly on the label that offers up to 50 percent off a single ride, encouraging craft beer aficionados to drink responsibly and get home safely at the end of the night.

To celebrate the beer’s launch, Widmer Brothers and Lyft will host a kick-off party on Thursday, October 25 at Loyal Legion. All Portlanders, age 21 and up, are welcome to attend. The event, which begins at 6 p.m., will include special prices on Closing Time IPA cans, and for every beer sold, Widmer Brothers and Lyft will donate one dollar to the Oregon chapter of Mothers Against Drunk Driving (MADD).

Closing Time IPA is a session IPA (under 5% ABV) brewed with experimental cold-pressed hops and hibiscus flowers. And did we mention that it’s pink?

Don’t believe us? Head to one of the below bars to try and see it for yourself:

Available immediately at:

  • Widmer Brothers Pub, 955 N Russell St, Portland, OR 97227

  • Loyal Legion, 710 SE 6th Ave, Portland, OR 97214

  • EastBurn, 1800 E Burnside St, Portland, OR 97214

Available the week of 10/29 at:

  • Holocene, 1001 SE Morrison St, Portland, OR 97214

  • Belmont Station, 4500 SE Stark St, Portland, OR 97215

  • Claudia’s, 3006 SE Hawthorne Blvd, Portland, OR 97214

  • Pizza Schmizza - Tanasbourne, 18021 NW Evergreen Pkwy, Beaverton, OR 97006

  • Fields Bar and Grill, 1139 NW 11th Ave, Portland, OR 97209

  • Nob Hill, 937 NW 23rd Ave., Portland, OR 92709

  • Angelos, 4620 SE Hawthorne Blvd, Portland, OR 97215

And remember, Ride Smart this Halloween and let Lyft get you home.

Read more >

Published on Oct 24, 2018

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